The following data privacy notice explains the circumstances in which Rivervale Cars Ltd will collect personal data from you, why it is being collected, how we will use it and to whom we might disclose it to if necessary.
We are committed to complying with the Data Protection Act and the General Data Protection Regulation for the protection of personal data.
We are registered with the Information Commissioner’s Office. Our registration number is z8567870.
Who are we?
Rivervale Cars Ltd trading as Rivervale, Rivervale Cars, Rivervale Contract Hire and Leasing, Rivervale Vehicle Contracts, Rivervale Leasing, Rivervale Approved Used, Rivervale Bosch Car Service Centre, Rivervale Mercedes-Benz Independent Specialists, Rivervale Fleet, Rivervale Fleet Management and Rivervale Minibus.
Data Protection Officer
If you have any questions about this privacy notice or how we use your personal data, please contact our Data Protection Officer, Elisha Karen Pople:
Rivervale Cars Ltd
50 Victoria Road
Brighton and Hove
What data is being collected and processed?
In order to receive quotes and/or enter into a leasing/finance, supply of services or purchase agreement we will collect, store and use elements of your personal data such as;
• Email address
• Telephone number/s
• Job Title
• Bank details
This enables us to:
The processing of this personal data is a contractual requirement and is necessary in order to administer your account and to provide the products and services you have requested from us.
We record, monitor and store telephone, email and other electronic communications for training, compliance and customer services purposes.
Where necessary we will ask your consent to collect and process your personal data.
Any information that we hold about you is confidential and we will not disclose it unless required by law or for transactional purposes you have consented to.
Telephone and Email Monitoring
For training, compliance and customer services purposes we record, monitor and store telephone calls and emails. This helps make sure that all information given to our clients is clear and correct.
When you access our website, we put small files (known as ‘cookies’) onto your computer to collect information about how you browse the site. These are processed in a protocol file and are used by us to better understand the use of our site to provide you with a better experience.
Cookies are used to:
Measuring website usage (Google Analytics)
We use Google Analytics software (Universal Analytics) to collect information about how you use our website. We do this to help make sure the site is meeting the needs of its users and to help us make improvements.
Google Analytics stores information about:
We do not collect or store your personal information (for example your name or address) so this information can’t be used to identify who you are.
We do not allow Google to use or share our analytics data.
Credit or Hire Applications
Upon application for a credit or hire agreement, we or the finance / leasing company will search your record via credit reference agencies. Details of this search will be added to your credit file and will be visible to other organisations conducting searches.
Directors and Partners of firms applying for credit or hire may also be searched. Any financial association you may have with other people will be viewable via the credit reference agency. In this situation you may be treated as linked and assessed with any associated records.
If you are a joint applicant, or a Director of a company, you must confirm that;
• You have permission to disclose the relevant information about a joint applicant or any fellow director / partners
• You are giving us authorisation to search, record and link any information submitted to us about a joint applicant, director, partner or anyone else referred to by you
A credit scoring system will be used when assessing your application. When an agreement has been taken, the leasing / finance company will add details of the agreement, the payments you make under the agreement and any default or failure to keep to its terms and conditions to your credit file. They will also record a failure to tell us of a change of address where a payment is overdue.
The records will be shared with other organisations and will be used by both them and us in order to make future decisions about credit and/or credit related services like insurance. It will also be used to trace debtors, recover debt and manage your credit account.
For the above purposes, the leasing/finance company may make further searches; these will be added to your account but will not be shared with others.
If we identify fraud via false or inaccurate information, fraud prevention agencies will be informed, and further action may be taken.
The following information will be shared with other organisations in order to prevent fraud and money laundering;
• Credit related accounts and facilities
• Application details for credit and credit related activities
• Debt recovery
• Applications and claims for all types of insurance
• Job applicants and Employees
Law enforcement agencies may also access this information. Fraud Prevention Agencies from other companies will also be used by us and other organisations.
Sharing Your Information
Information about you and your agreement will be kept on our database. We will pass any information about you or your agreement to any financing principal we engage, an administrator that you have appointed, to your insurer for claims handling, fraud prevention and administration, to insurance companies or for recovering any amounts owing or to whom we transfer an agreement to. Should you request, we can supply you with a copy of any information we hold about you. To request a copy of the personal information we hold on you, please see the section in this policy on Subject Access Requests.
Why Would You Receive Marketing Emails From us?
If you have received one or more emails from us;
• You are a current customer or previous customer within the last 6 years
• You provided us with your details by opting in for our e-news and deal alerts or requesting a quote
• You have an existing business relationship with us
We will only use the information you have provided to tell you about products and services we, Rivervale Cars Ltd offer that may be of interest to you.
You have a right to opt-out of our direct marketing communications at any time. You can opt-out by following the Unsubscribe instructions at the bottom of the communication or by emailing email@example.com
Updating Personal Data
If you believe the personal data we hold about you is inaccurate or incomplete, we encourage you to correct us. You can do so by contacting the Data Protection Officer.
We hope that we can address any concerns you may have, but you can always contact the Information Commissioner’s Office (ICO). For more information, visit www.ico.org.uk.
Your Privacy – Protecting it
In order to protect the personal data collected from you, appropriate security measures are taken by us to ensure that any personal data processed is kept as safe as possible. All our staff are trained to respect personal data and follow our company data policy.
We have taken all necessary steps to create a safe and secure website for our users however we are not liable and do not accept any responsibility for the security of any personal data you transmit via the internet. You agree that your use of the internet and our site is totally at your own risk.
BREXIT and European Union
In order to provide us and you with the necessary information required to enter into an agreement we may transfer your information to other organisations with whom we work with to action lease agreements. Some of these organisations may be registered outside of the UK however and we have taken the required steps to ensure that anyone to whom we pass it protects it in the same way we would and in accordance with applicable laws.
If we transfer information to countries outside of the United Kingdom, we will only do so where:
• The country or the organisation we are sharing your information with will protect your information adequately;
• The transfer has been authorised by the relevant data protection authority; and/or we have entered into a contract with the organisation with which we are sharing your information (on terms approved by the Information Commissioner’s Officer) to ensure your information is adequately protected.
Subject Access Requests
You have the right to request access to a copy of the personal information that we hold about you. This information is provided to you free of charge.
If for any reason you believe that your privacy has been breached by us or would like to submit a subject access request, please contact:
50 Victoria Road
Right To Be Forgotten
You may request that any information we hold on you, unless required by law, is deleted or removed, and any third parties who process or use that data must also comply with the request.
It is not acceptable for you to use any information, services or products supplied by us for illegal purposes including accessing, transmitting or receiving any illegally deemed material, offensive, indecent or otherwise unacceptable under UK and EU law. You must not use any false information when communicating with us in email, telephone or any other communication. Any usernames or passwords given to you must remain confidential and must never be disclosed unless our prior written authorisation is obtained first. You must not attempt unauthorised entry to access another individual’s account. You must not use our network systems or services or any other part for fraudulent activities, cross-network hacking or breach of another organisations. Any kind of illegal act in this manner will result in criminal prosecution.
Changes to this Policy
Further developments and government regulations mean this policy will change from time to time.
Last updated: January 2023
Next update: January 2024
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